Wednesday, February 6, 2013

Viva Las Britney

Some people think Britney Spears performing in Vegas will be good for Vegas. It'll be good for Britney (money) and her fans who live in and around Vegas (closeness), but Vegas doesn't need Britney. It's Vegas.
Someone at Exhale posted reasons why Britney taking up residency in Vegas will be good. Problem is that most of the reasons are plain wrong.

"It will youngify Vegas: Think about it, Vegas now is full of old performers and older acts. Younger people like Britney fans will flock to Vegas" - Vegas doesn't need to be "youngified." It's Vegas, it's for adults. In fact, there should be a sign at the airport that says "Welcome to Vegas. No one under 21 allowed."
"It will revive Las Vegas: Bring in a younger crowd and bring in people who have never been to Vegas. It will bing in new revenue and new business. She will basically save it. She will be acknowledged and given the credit of changing Vegas and bringing in new revenue, and reviving Las Vegas. Lets face it, Celine has not been able to do this. That’s why Vegas want Britney!" - It's Vegas. It doesn't need saving. Beside, most everyone over the age of 21 has been to Vegas already. Britney wouldn't bring in a new crowd.
"Will open new opportunities for pop acts today: She will be probably the 1st relevant and youngest artist to have a major gig and residency at Vegas. Pretty soon other pop acts might follow: AKA copy" - Trust me, other pop acts don't need Britney to open the door for them. If Britney turns down a Vegas residency, I'm sure other acts like Gaga and Katy Perry would still have a chance to play Vegas if Vegas wanted them.
"Will solidify her legend status: People will look at her differently and know that she is the queen of pop" - Her legendary status is already certified by the fact that she's the youngest person on the list of the best-selling acts of all-time. Among other things.
"It will change Vegas forever: It won’t be just for has been performers. She will probably be the youngest paid pop act to reside in Vegas." - Again, Vegas isn't looking to change. Anyone old enough to gamble will go regardless of whether Britney is there or not.
"Old passionate Britney might, no, Will come back: Lets face it this is gonna be huge. Her name is on the line! She has to give it her 100%. She will get media attention like crazy daily! She will perform with passion just like before…" - She gets media attention daily. Where have you been? As far as bringing back the "old, passionate" Britney, some might question who exactly that is: Crazy 2k tour Britney, DWAD tour Britney, Onxy Hotel tour Britney, etc.
"My Final Thoughts: And I truly think this Gig will probably only last only a few months. She will be paid 100 million + for less than a year. Team Britney is smart, they know we want a new album and world tour, they will probably just make this vegas gig a few months to test the waters and see how it goes. I think they are doing this to get Britneys name out there and get the public and fans ready for Album 8 and Tour! She will be the highest paid Vegas Performer!!!" - No Vegas casino is going to pay Britney a "100 million +" for less than a year just so Britney can "test the waters." Jobs are on the line if some casino signs Britney and it fails. Trust me, Vegas isn't interested in helping Britney test the waters. They want Britney to bring in serious money, because the point of bringing in Britney is too make as much money as possible.

I'm all for getting excited about the possible Vegas gig. But don't be foolish and think it's about what Britney can do for Vegas or her career. It's what the Vegas gig can do for you.

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